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II STEERING COMMITTEE MEETING & IV LAB. program

Sofia (BG) – May 13th/16th 2019

Document produced by:

Balletto di Roma and Art Link Foundation

Date: 12/05/2019

II INTERNATIONAL meeting AND IV LABORATORY:

OBJECTIVES AND ACTIVITIES TO BE DEVELOPED

OBJECTIVES:

  • To reflect about the laboratories held, sharing lessons learnt and methodologies to be inserted in the guidelines;
  • To agree on the main guidelines features: aims, targets, contents and format
  • To agree on the main training strategy: objectives, target groups, contents, timing and evidences
  • To agree on main training seminars features: target, call for selection, contents, training materials, timing, evaluation and final methodology assessment
  • To deeper discuss Festival expectations, and agree on overall timing and content
  • To assess the first financial report and find a common agreement on relevant themes as GDPR and privacy rules, project evaluation system
  • Best practices in management models when running contemporary dance
  • How to create a good working business model in arts – theory and practice;
  • New approach toward diplomacy in arts’ management
  • How social activities interact with art management to create more engagement

Art Link Foundation and Balletto di Roma will act as moderator and facilitator of the meeting, with the support of partners responsible for each WP.

The following documents will be produced:

  • minutes of the meeting with annexes and pictures
  • attendance list

Role of all partners during the MEETING

Partners participating the meeting are required to:

  • Carefully read the official documents related to Laboratories, Guidelines, Training strategies and Training seminars (pages 4/7 of the project description); this will help us all to be on the same page.
  • Provide their feedback about the laboratories already run:
    • Transition from classic/neo-classic to contemporary dance models: definition and classification of the dance categories
    • Training techniques: how to mainstream contemporary dance models in the training phase
    • Audience development: how to get our traditional audience to follow our contemporary dance performances

Feedbacks provided will be useful to define shared practices and methods to be inserted in the project guidelines

  • Provide their inputs about the design of the guidelines and of the training strategies
  • Provide their inputs about the design and running of the training seminars in each Country
  • Create short presentation about management models in each Partner company and sharing of best practices

Beside this, the following partners are required to facilitate the discussion on the WP or task they are responsible of, with the help of a presentation on PPT or similar format:

Art Link Foundation

  • WP communication: state of the art, how to boost communication, how to collect evidences and feedbacks

Balletto di Roma

  • CLASH! Festival: expectations, schedule and countdown, main content
  • Management session

La Sapienza University

  • CLASH! Training strategy: objectives, target groups, contents, timing and evidences
  • CLASH! Training seminars open to stakeholders: target, call for selection, contents, training materials, timing, evaluation and final methodology assessment

Companhia de Danca de Almada

  • CLASH! Laboratories: feedbacks and lesson learnt, towards the definition of the guidelines
  • CLASH! Guidelines: aims, targets, contents and format

II STEERING committee MEETING

Date: May 13th

Place: 1, Paris Str. Sofia

Morning Partners’ arrival at COOP Hotel Sofia – 30, Iskur str., Sofia
14:45 Pick-up from hotel lobby – optional
15.00 II STEERING COMMITTEE MEETING SESSION / welcome and agenda explanation (Art Link Foundation)
15.00 – 17.00 CLASH! Laboratories: feedbacks and lesson learnt, towards the definition of the guidelines Open session amongst partners, moderated by Compania de Danca de Almada and La Sapienza
17.00 – 19.00 CLASH! Guidelines: aims, targets, contents and format Open session amongst partners, moderated by Compania de Danca de Almada and La Sapienza
19.00 – 19.30 First day conclusions
20.00 Networking dinner – place TBC

Date: May 14th

Place: 1, Paris Str. Sofia

10.00 II STEERING COMMITTEE MEETING SESSION / meeting start
10.00 – 11.15 CLASH! Training strategy: objectives, target groups, contents, timing and evidences Presentation by La Sapienza and open session amongst partners
11.15 – 12.00 CLASH! Training seminars open to stakeholders: target, call for selection, contents, training materials, timing, evaluation and final methodology assessment Presentation by La Sapienza and open discussion amongst partners
12.00 – 13.00 CLASH! Festival: expectations, schedule and countdown, main contents Presentation by Balletto di Roma and open discussion amongst partners
13.00 – 14:00 Networking lunch

IV LABORATORY: new management and timing models to be addressed when running contemporary dance

14:00 IV LABORATORY: new management and timing models to be addressed when running contemporary dance / meeting start
14:00 – 14:15 Introduction to IV Laboratory – welcome note and agenda presentation by Atanas Maev, CEO of Derida Dance Center
14:15 – 15:00 Presentation of the marketing model of Derida Dance Center by  Atanas Maev, CEO of Derida Dance Center
15:00 – 15:15 Coffee break
15:15 – 17:00 Introduction and application of Business Model Canvas. Cultural business models by Hristo Hristozov, Cultural & Business consultant / Former Program Director of Cinema House Sofia
17:00 – 17:30 Round table discussion
18:00 – 20:00 Optional: Free Sofia tour
20:00 Networking dinner

Date: May 15th

Place: 1, Paris Str. Sofia

10.00 IV LABORATORY: new management and timing models to be addressed when running contemporary dance / meeting start
10:00 – 10:15 Introduction to day 2 by Atanas Maev, CEO of Derida Dance Center
10:15 – 11:00 New approach to cultural diplomacy  – presentation by Atanas Maev, CEO of Derida Dance Center
11:00 – 11:15 Coffee break
11:15 – 12:15 Presentation by marketing models of partners: Corrado Russo, Balletto di RomaAna Macara, Companhia de Danca de Almada
12:15 – 13:30 Lunch break
13:30 – 15:00 Presentation by marketing models of partners: Petra Kasparova, 420peopleEwelina Chatlas, Polish Dance TheatreLuca Ruzza, Sapienza University of Rome
15:00 – 15:15 Coffee break
15:15 – 16:00 Social marketing, examples by Milena Videnova, Derida Dance Center
16:00 – 17:30 Round table: “How to promote CLASH! Festival and Tournee”
17:30 – 19:30 Free time
19:30 FLAPSE- contemporary dance performance by Derida Company at Derida Stage, 32, Tsar Samuil str.

Agenda – II Steering committee MEETING

Date: May 16th

Place: 1, Paris Str. Sofia

10.00 II STEERING COMMITTEE MEETING SESSION / meeting start
10.00 – 11.30 WP4 – Management session (Balletto di Roma): Ist financial reporting: state of the art and Q&A sessionStaff, activities and budget assessmentProject evaluation and assessment: tools and actions to be takenPrivacy and GDPR requirements
11.30 – 12.30 WP5 – Communication (Art Link Foundation) State of the art on the main tools foreseen: website and social networks, newsletters, national events communication)How to boost communicationHow to collect and share deliverables and evidences
12.30 – 13.00 Conclusions and forthcoming steps
13.00 Partners’ departure. Please keep in mind that check out should be done in the morning!
IV LABORATORY “New management when running contemporary dance”
hosted by Art Link Foundation, Sofia, Bulgaria

Last in the first phase of the CLASH! Project is the IV LaboratoryNew management when running contemporary dance”. It held in Sofia, Bulgarian from May 14 to May 15, 2019 in Almada, Portugal from April 25 to April 27, 2019. Hosts of the event is Art Link Foundation/Derida Dance Center represented by Atanas Maev, CEO of Derida Dance Center, Jivko Jeliazkov – art director, and Milena Videnova, event manager.

This is the fourth consecutive laboratory after those in Rome (in the end of February), in Prague (in the beginning of April) and in Almada (in the end of April). It aims to discuss and investigate management models and best practices in business development in contemporary dance.

In two days, there will be conducted seven presentations by partners, discussion panel and special external speaker panel on Introduction and application of Business Model Canvas. Cultural business models by Hristo Hristozov, Cultural & Business consultant / Former Program Director of Cinema House Sofia.

During the laboratory representatives of all partners’ organization share their experience:

    • from Balleto di Roma – Corrado Russo and Francesca Billi

    • from Sapineza University of Rome – Luca Ruzza

    • from Companhia de Danca de Almada – Ana Macara and Carlota Machado

    • from 420people – Petra Kasparova

    • from Polish Dance Theatre – Ewelina Chatlas

The laboratory will conclude with a performance by Derida Company on the newest independent theater in Sofia – Derida Stage.

DANCE TRAINING LABORATORY, ALMADA, WORKING PROGRAM
25th of April (Thursday) (morning/afternoon for travelling)
19h00 – 20h30 (depending on the hours of arrival of participants) Reception of all Partners (Hotel Mercure Lisboa Almada)
26th of April (Friday)
10h00 – 11h00 Warm-up Class by Maria João Lopes Companhia de Dança de Almada
Fórum Municipal Romeu Correia (Auditório Municipal Fernando Lopes-Graça)
11h15 – 12h00 Lecture Demonstration By: Letizia Monda
Fórum Municipal Romeu Correia (Sala Pablo Neruda)
12h00 – 13h45 Discussion Session: creation of CLASH! Festival
Fórum Municipal Romeu Correia (Sala Pablo Neruda)
15h00 – 17h00 Dissemination of CLASH! ProjectRound Table – “Dance Training:
Where Ballet and Contemporary Dance meet”
With: Francesca Magnini, Letizia Monda, Jivko Jeliazkov, Katarzyna Rzetelska, Vaclav Kunes
Moderation: Ana Macara
Open to the public
Fórum Municipal Romeu Correia (Sala Pablo Neruda)
18h00 – 19h00 Workshop: Contemporary Dance
by: Bruno Duarte

For students of Ca.DA School
Ca.DA Centre (Studio 1)
27th of April (Saturday)
09h30 – 10h25 Workshop (Floor Barre / Zena Rommet
technique)
by: Francesca Magnini

For students of Ca.DA School
Ca.DA Center (Studio 1)
10h30 – 11h30 Workshop (Contemporary Dance)
by: Katarzyna Rzetelska

For students of Ca.DA School
Ca.DA Center (Studio 1)
11h45 – 12h45 Discussion Session
Ca.DA Centre (Cine-Teatro)
14h30 – 15h30 Workshop (Contemporary Dance)
By: Jivko Jeliazkov

Open to community dance students/professionals
Ca.DA Center (Studio 1)
15h35 – 16h35 Workshop (Contemporary Dance)
By: Vaclav Kunes

Open to community dance students/professionals Ca.DA Center (Studio 1)
16h40 – 17h15 Discussion Session (about workshops)
Open to community dance students/professionals
Ca.DA Center (Studio 1)
17h15 – 18h00 Conclusion Session
Ca.DA Center (Studio 1)
21h30 Performance: Companhia de Dança deAlmada
Fórum Municipal Romeu Correia – Auditório Municipal Fernando Lopes-Graça
28th of April (Sunday)
(travelling day)
DANCE TRAINING LABORATORY, ALMADA, PORTUGAL

As part of the CLASH! project, supported by the Creative Europe program, in which the Companhia

de Dança de Almada will participate during the next two years, a laboratory dedicated to the

research and discussion on dance training questions and methods will be held in Almada, on the 26th and 27th of April, 2019, in the venues of Companhia de Dança de Almada and Forum Municipal Romeu Correia, in Almada.

The laboratory will include practical workshops and theoretical debates, with the participation of

dance professionals from the partner companies: Balleto di Roma (Italy), Polish Dance Theater

(Poland), 420 People Dance (Czech Republic), Derida Dance Center (Bulgaria), Companhia de Dança

de Almada (Portugal) and Sapienza Università di Roma (Italy). The different sessions, in part open to the local dance community, aim at deepening the reflection on questions related to the training of the dancer and strength the connection between all the participant institutions.

The CLASH! project, coordinated by Balleto di Roma, aims to study the state of the art in Europe

regarding the encounter between classical and contemporary dance in the different sectors

concerned with aesthetic and artistic issues, training of dancers, public development and

management of dance companies. This study, which will include seminars and public meetings with cultural actors active in these areas, will be developed especially during 2019, followed by a year of artistic creation and presentation of shows in the different countries involved.

АUDIENCE DEVELOPMENT LABORATORY, PRAGUE, PROGRAM
APRIL 2nd, 2019
17:00 – 18:30 movement workshop with Vaclav Kunes (optional programme) at La Fabrika Theatre
19:30 – 21:00 THE WATCHER by 420PEOPLE (show at La Fabrika Theatre) + public discussion
APRIL 3rd, 2019 KREP – PKC, Staroměstské náměstí 4/1 (Old Town Square 4/1), Prague 1
https://www.prazskekreativnicentrum.cz/en/
9:30 Morning coffee with partners
10:00 – 10:15 The introduction to the Audience Development field and to the laboratory
10:15 – 11:45 Audience segmentation lecture by Bára Kociánová and Petra Kašparová open discussion
11:45 – 13:00 Free lunch time
13:00 – 14:30 Best practices in audience development activities by partner organizations – part 1
• Sapienza Universitá di Roma by Letizia Gioia Monda
• Derida Dance Center by Atanas Maev
• Companhia de Dansa de Almada by Carlota Machado and Maria João Lopes
14:30 – 14:45 coffee break
14:45 – 16:00 Best practices in audience development activities by partner organizations – part 2
• Polish Dance Theater by Ewelina Chatlas and Anna
Koczorowska
• Balletto di Roma by Corrado Russo
• 420PEOPLE by Petra Kašparová and Aneta Jochimová
16:00 – 16:15 coffee break
16:15 – 17:15 Discussion based on previous skype questionnaire and presentations
17:15 End of the day
APRIL 4th, 2019 KREP – PKC, Staroměstské nám. 4/1, Prague 1
https://www.prazskekreativnicentrum.cz/en/
8:45 – 9:00 Morning coffee with partners
9:00 – 11:00 Project meeting
11:00 – 11:15 coffee break
11:15 – 11:30 AD activities overview (what is coming next in CLASH)
11:30 – 12:30 Practical lecture and introduction to the field of audience research by Martin Kratochvíl (median.eu)
12:30 – 13:00 Questionnaire – part 1
• what is the general goal of our AD questionnaire and what are the information each partner wants to unveil
13:15 – 13:45 lunch break
13:45 – 15:00 Questionnaire – part 2
• creating the questionnaire for autumn research
• organization of the autumn activities
15:00 End of the laboratory
AUDIENCE DEVELOPMENT LABORATORY, PRAGUE

The Second Laboratory will discuss important questions on audience development activities.


After the lab conducted in February in Rome, Italy, there came the time for the
AUDIENCE DEVELOPMENT LABORATORY in Prague, CZECH Republic from April 2 to April 4, 2019.

The laboratory would consist of audience development activities that were designed to respond to some very important questions:
• How a performance is viewed, witnessed and experienced?
• What in the performance could be changed in order to differ audience`s experience?
• How could the audience engage and become an active participant in the creation process?
• Is it possible to redefine the theatre to a place of dialogue between audience and performance?
During the first day of the Audience development laboratory there would be conducted a WORKSHOP
with Vaclav Kunes at La Fabrika Theatre and then the activities would proceed with THE WATCHER –
show by 420PEOPLE and an open public discussion.
As very important part of the laboratory, lecture on Audience development would be given by Bára
Kociánová and Petra Kašparová.

The best practices in audience development activities would be presented by all partner organizations:
• Sapienza Universitá di Roma by Letizia Gioia Monda
• Derida Dance Center by Atanas Maev
• Companhia de Dansa de Almada by Carlota Machado and Maria João Lopes
• Polish Dance Theater by Ewelina Chatlas and Anna Koczorowska
• Balletto di Roma by Corrado Russo
• 420PEOPLE by Petra Kašparová and Aneta Jochimová

There would be created questionnaires that would be used in the research of Audience development
and would be the base on which the partners would build and develop an Audience Development
Strategy aimed at bringing the public closer to contemporary dance and engaging a larger number of
targeted audiences.

CLASH! project: 6 partners, 5 EU Countries, 1 challenge: from classical to contemporary dance!

“CLASH! When classic and contemporary dance collides and new forms emerge” comes from a reflection that Balletto di Roma has been pursuing long the years about the production and transmission of systems so-called “classical” and “contemporary” in dance field.

CLASH! project aims at supporting dance companies of South and Eastern Europe, the more traditionally active in classical training and production, towards the production of contemporary dance, which nowadays requires new training tools, new internal management and new strategies for audience development. At the same time, since the project will also produce productions and co-productions, CLASH! also shares the challenge of promoting the exchange and circulation of works and artists at European level.

In the next years, 6 experienced project partners form 5 EU Countries – Balletto di Roma (IT), 420PEOPLE (CZ), Art Link Foundation representing Derida Dance Centre (BG), Companhia de Dança de Almada (PT), Polski Teatr Tanca (PL) and Sapienza University of Rome (IT) – will work together to investigate issues related to the production and teaching dynamics of classical and contemporary dance, sharing experiences, training methodologies, approaches at internal planning of activities as well as to the relationship with the audience.

Тhe project will be presented to press and stakeholders during the press conference that will take place on February 20th, 12am, at Sapienza University of Rome, Dipartimento di Storia Antropologia Religioni Arte Spettacolo – S.A.R.A.S. – Ex Vetrerie Sciarra, Aula Levi della Vida – Via dei Volsci, 122 – 00185 Rome).

During the press conference, the project program will be presented in detail, with the interventions of all the international partners.

A theoretic laboratory “TRANSITION FROM CLASSIC/NEO-CLASSIC TO CONTEMPORARY DANCE MODELS” will follow. Partners will address the main themes: Somatic practices and terminologies; Collective work and company hierarchy; Dramaturgy and post-dramaturgy; Digital technologies in dance performance and as tool to archive and publish choreographic works. Partners will share their work and perspective, discussing common points and methodologies to be inserted in the project and in the forthcoming activities. Prof. Letizia Gioia Monda (Sapienza University of Rome) will moderate the presentations of the guests: Jivko Jeliazkov (Art Link Foundation representing Derida Dance Centre), Francesca Magnini (Balletto di Roma), Ana Macara e Maria Franco (Companhia de Dansa de Almada), Ewelina Chatłas e Paweł Malicki (Polish Dance Theatre), Marta Lajnerová (420PEOPLE); Vito Di Bernardi and Luca Ruzza (Sapienza Università di Roma). Johanna Milz, Frankfurt-based freelance dance dramaturg, has been invited by La Sapienza to discuss the theme of dramaturgy and post-dramaturgy in dance.

The launch of CLASH!, together with the first laboratory of the project, TRANSITION FROM CLASSIC/NEO-CLASSIC TO CONTEMPORARY DANCE MODELS, organized on 20th and 21st February 2019, represents only the first of a series of events and initiatives that will be the core of the whole project.