АUDIENCE DEVELOPMENT LABORATORY, PRAGUE, PROGRAM

APRIL 2nd, 2019
17:00 – 18:30	movement workshop with Vaclav Kunes (optional programme) at La Fabrika Theatre
19:30 – 21:00	THE WATCHER by 420PEOPLE (show at La Fabrika Theatre) + public discussion
APRIL 3rd, 2019	KREP – PKC, Staroměstské náměstí 4/1 (Old Town Square 4/1), Prague 1 https://www.prazskekreativnicentrum.cz/en/
9:30	Morning coffee with partners
10:00 – 10:15	The introduction to the Audience Development field and to the laboratory
10:15 – 11:45	Audience segmentation lecture by Bára Kociánová and Petra Kašparová open discussion
11:45 – 13:00	Free lunch time
13:00 – 14:30	Best practices in audience development activities by partner organizations – part 1 • Sapienza Universitá di Roma by Letizia Gioia Monda • Derida Dance Center by Atanas Maev • Companhia de Dansa de Almada by Carlota Machado and Maria João Lopes
14:30 – 14:45	coffee break
14:45 – 16:00	Best practices in audience development activities by partner organizations – part 2 • Polish Dance Theater by Ewelina Chatlas and Anna Koczorowska • Balletto di Roma by Corrado Russo • 420PEOPLE by Petra Kašparová and Aneta Jochimová
16:00 – 16:15	coffee break
16:15 – 17:15	Discussion based on previous skype questionnaire and presentations
17:15	End of the day
APRIL 4th, 2019	KREP – PKC, Staroměstské nám. 4/1, Prague 1 https://www.prazskekreativnicentrum.cz/en/
8:45 – 9:00	Morning coffee with partners
9:00 – 11:00	Project meeting
11:00 – 11:15	coffee break
11:15 – 11:30	AD activities overview (what is coming next in CLASH)
11:30 – 12:30	Practical lecture and introduction to the field of audience research by Martin Kratochvíl (median.eu)
12:30 – 13:00	Questionnaire – part 1 • what is the general goal of our AD questionnaire and what are the information each partner wants to unveil
13:15 – 13:45	lunch break
13:45 – 15:00	Questionnaire – part 2 • creating the questionnaire for autumn research • organization of the autumn activities
15:00	End of the laboratory